Navigate the complex business of commercial photography.

Get your business where you want it to be.

  • Do you feel like you’re guessing on pricing and numbers?

  • Have you ever wondered about producers, treatments, creative calls, triple bids, or production books?

  • Are you asking the right questions to estimate confidently, solve your clients problems, and tip the ball in your favor?

  • Do you have a clear vision of who your ideal client is and what it takes to get their attention?

  • Are you presenting your work in a way that gets you the jobs you want?

  • Are you lost in making a transition? From assisting into full time work? Small clients to well known brands or agencies? New to a city and trying to make connections?

Diving into the world of freelance photography can feel like navigating a maze with a blindfold on. It's a tough gig in a world where attention is rare and the industry feels like a well-guarded fortress. Pulling from my 20+ years of experience in the biz, I'm here to guide you through the darkness and equip you with the skills needed to succeed and thrive in this fiercely competitive industry.

Overcome Your Obstacles

Develop Habits that Get You Moving

Conquer analysis paralysis and learn how to move forward in a positive way.

Stand Out in a Competitive Industry

Identify the right clients and present yourself in a way that makes them care that you have something unique to offer.

Build a Portfolio that Gets You Hired

Create work for your portfolio that gets you hired to shoot your dream gigs.

Estimate and Negotiate Confidently

Stop guessing. Master the art of the creative call and arm yourself with knowledge giving you the upper hand.

Kickstart your business!

Let’s Get Started

Business Bootcamp

Highly personalized individual consulting to help you overcome your current struggles and make your mark in this complex industry.

Vision Consult

Gain critical insight into your strengths and weaknesses through an in-depth evaluation of your current body of work and web presence.

What Past Clients are Saying

  • “Mike is the best person to give you the hard truth in the most inspirational and motivating way…He also has an expansive and realistic view of the commercial industry with his many years of experience, and shares a gold mine of applicable tips and tricks. The way you run your business is equally as important as the work you create, and Mike emphasizes the significance of this with his own engaging and authentic approach to interacting with clients.

    Although I’m normally a go-getter, transitioning into the “real world” left me feeling frustrated and adrift without the structured support, creative inspiration, and accountability that I had been accustomed to…I knew that our sessions were making a considerable difference in my career when I was able to secure my first project. With Mike’s guidance, I felt confident enough to meet with a client, talk them through my process, and provide them with an estimate that fit their budget. Although it’s still the beginning of my journey as a commercial photographer, I’ve been consistently busy with photo-related work since meeting with Mike, and was even able to quit my part-time job for the time being.” 

    Lexi L.

  • “Before working with Mike, I didn’t have any idea on how to market myself. I just felt like I would "post and hope.” It would leave me in a state of paralysis when things were slow, and that could just lead me into a spiral. Mike helped take things from “relying on hope,” “to here’s how to do it.” Now life and business are good…I’m in a better position than I was last year at this time.”

    Dave G.

  • “I came into Mike with a million questions that had been adding up over time…From quoting projects, to building a portfolio catering to my dream clients, Mike walked me through a number steps forward. I am always impressed at how well he is able to adapt his advice based on the needs and desires of the person he is advising. There isn’t a textbook method for a successful photography career and Mike knows this means everyone’s path is going to be different and require different guidance. I feel more equipped than ever to navigate my own career path in this creative industry, and I feel very lucky to have a mentor as excited about seeing me succeed as Mike is. He goes above and beyond and it has inspired me to reach farther in the realm of success than I thought I could.”

    Camrin D.

  • “When I started working with Mike, my perspective completely changed. He challenged me to not only set goals but also knew what steps needed to be taken to reach them, helped me create a plan, and then taught on the topics and tools I would need to accomplish those goals. Mike doesn’t sugarcoat anything in coaching which can be challenging but also motivating because the real world doesn't sugarcoat things either. I was able to see a direct correlation between the business strategies that Mike had been coaching me on and landing new clients or signing higher dollar contracts with existing clients.”

    Dane W.

  • “One of the biggest challenges I faced was identifying actionable tasks for myself that would help me achieve my goals. Mike taught me how to break down the steps I needed to move forward. He is also skilled at seeing your strengths and inspiring you to utilize them as you take action. He brings an authentic intensity and passion to his coaching and teaching, which I have found is rare in my experience working with many different coaches and mentors.”

    Noah P.